![]() In January 2012 the Walkers logo was re-added again and after a while, the brand has simply been sold in Really Cheesy flavour. Wotsits had 95 calories in multipack bags and 99 calories in standard bags at the time. In December 2009, Quavers, Wotsits, Squares, and French Fries all changed their packaging again to coincide with a "99 Calories or Less" range with a consumers’ focus on “New Year New Me”. In May 2008 Wotsits were changed from being fried to baked instead. The Multipack bags were in a different layout, being in Landscape style. This packaging reflected the usage of Sunseed Oil, which was used in all products. In February 2007, Walkers changed the packaging for all their snack products, which were Quavers, Wotsits, Squares, French Fries and Monster Munch. On 1 April 2004, Walkers announced the launch of a new "Flamin' Hot" flavour of the product, replacing "BBQ Beef", and was promoted as such as a "HOT NEW FLAVOUR!" On 26 July 2004, Walkers announced the launch of a new product expansion called "Wotsits Twisted", which contained twists of corn, and were available in BBQ and Really Cheesy flavours. The previous flavours alongside the Wotsits Wafflers and Weenie Wotsits varieties were retained from Golden Wonder days, alongside the addition of a "Mild Cheese" variety. On 3 January 2003, Walkers relaunched Wotsits with a brand new look and advertising campaign. However, nothing came to be of this planned change and Walkers kept the Wotsits brand as is with a new look, replacing Cheetos. Walkers previously released the Cheetos brand in the country (owned by their parent company PepsiCo), but with little success, where early plans were put in place in October to rebrand Wotsits under the Cheetos name. The Wotsits brand was, however, not included in the purchase and was announced to be sold separately to rival Walkers. In May 2002, Golden Wonder announced they would change hands and be sold to Longulf. Numbered codes of the back were shown in special packs of Nik Naks, Wotsits, Wotsits Wafflers and new Wotsits Goalden Balls. In April 2002, Golden Wonder teamed up with British television duo Ant & Dec for the "Goalden Shootout" promotion. The product was released to complete with Walkers' "Footballs" product. In March 2002, Golden Wonder announced the launch of a football-shaped version of the product called "Wotsits Goalden Balls" to coincide with the 2002 FIFA World Cup. In November 2001, "Wotsits Micro Snacks" were introduced, which were microwave versions of the snack and said "Deliciously hot cheesy snack", and "Wotsits Wafflers Cheesy Potato Shapes", which were oven-based versions of the snack. Golden Wonder redesigned the "Wotsits" brands in October 2001. The Mealtime Potato Shapes were later released at McDonald's restaurants in the country, and were later expanded to Wotsits Wafflers as well. In September 2001, Golden Wonder ran a "Footie Flikka" promotion, which included twenty Footie Flikkas and a Footie Flikka album. In August 2001, "Whopping Wotsits" were introduced, which was longer version of the snacks promoted as a "Wot a Whopper!", and also featured as part of a promotion. Robot Wars winning leaflets were included in special packs of Wotsits, Wotsits Wafflers, Nik Naks and Golden Wonder, excluding Weenie Wotsits and Wheat Crunchies. In February 2001, Golden Wonder teamed up with the BBC for the Robot Wars promotion. This was followed up with the launch of the grid-shaped "Wotsits Wafflers" in May 2000, promoted as "Big, crunchy and waffle shaped!" and the oven-based "Wotsits Mealtime Potato Shapes" in November 2000. The second brand extension was "Weenie Wotsits" in November 1999, which was smaller version of the snacks promoted as "Little Wotsits for weenie mouths!". The first brand extension was "Long Wotsits" in February 1995, which was longer version of the snacks, and said "How long is your Wotsit?" on the back. In the late 1990s, Golden Wonder introduced various brand expansions of the product. The latter two were discontinued in the 1993, and a Prawn Cocktail flavour was put onto the market after it replaced Smoky Bacon in February 1998. When first introduced by Golden Wonder, Wotsits were available in flavours such as Cheesy, Crispy Beef (later named Barbecue Beef and BBQ Beef), Cheese & Bacon, and Spicy Tomato. ![]() ( January 2021) ( Learn how and when to remove this template message) ![]() Unsourced material may be challenged and removed. Please help improve this article by adding citations to reliable sources in this section. This section needs additional citations for verification.
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